National Trust home banishes volunteers who refuse to wear rainbow pride badge

Illustrated rainbow pride flag on a pink background.

The National Trust has banned volunteers working at a country house who refuse to wear a rainbow Pride badge from meeting and greeting the public.

Volunteers at 17th-century Felbrigg Hall in Norfolk were asked to wear a lanyard or badge with a rainbow flag when meeting and greeting guests.

The temporary addition to the uniform was part of the Prejudice and Pride campaign marking the 50th anniversary of the Sexual Offences Act, which partially decriminalised homosexuality in England and Wales.

Felbrigg Hall (The National Trust)
Felbrigg Hall (The National Trust)

However, the campaign proved controversial when it was claimed that the apparent revelation that Felbrigg Hall’s former owner Robert Wyndham Ketton-Cremer was gay amounted to him being “outed”.

Ketton-Cremer’s sexuality was not secret to those who knew him, Stephen Fry’s short film The Unfinished Portrait – which you can watch in full below – showed, but it was latterly airbrushed out of history and not mentioned to visitors to the Hall.

Volunteer Mike Holmes told the Eastern Daily Press: “Wymondham-Cremer would’ve turned in his grave to know what’s happening.

“He was an intensely private man, he was never open about his sexuality.”

National Trust home banishes volunteers who refuse to wear rainbow pride badge
Robert Wyndham Ketton-Cremer (The National Trust)

“The National Trust looks after grounds and buildings, they do not have the right to research their benefactor’s private lives to suit the needs of a marketing campaign. It’s abhorrent.”

Holmes added: “People are getting ill over this, they’re losing sleep because they’re missing out on a big part of their daily lives and doing something they love so much.”

However, a National Trust spokesperson said: “We are proud to share a fuller portrait of Robert Wyndham Ketton-Cremer and do not attach shame to his sexuality.

“The people we interviewed were clear that we weren’t ‘outing’ Robert Wyndham Ketton-Cremer because amongst those who knew him, this was widely accepted.”


An email written by the hall’s general manager Ella Akinlade has been seen by The Daily Telegraph and explained the reason for insisting public-facing staff wearing the lanyard.

“To coincide with the campaign we would like staff and volunteers to wear the rainbow lanyards or badges as this is an internationally recognised symbol of inclusivity,” she said.

The Unfinished Portrait (The National Trust)
The Unfinished Portrait (The National Trust)

“However, we appreciate that we have not given everyone much time to think about this. Ideally we would have had more time to introduce the programme but this has developed very quickly.

“We respect people’s decisions to opt out of wearing the lanyard. If this is the case please come and talk with us and during this period we will ask you not to be on duty in a visitor-facing role.”

The Trust’s head of volunteering Annabel Smith added in a statement: “As part of our Prejudice and Pride programme our staff and volunteers are wearing rainbow badges and lanyards, as an international symbol of welcome.

“We do recognise that some volunteers may have conflicting, personal opinions. However whilst volunteering for the National Trust we do request and expect individuals to uphold the values of the organisation. We encourage people with any concerns to chat to our teams.”

In the short film which partly sparked the “outing” controversy, Fry said: “Official accounts of Robert’s life tend to offer only a partial story, and neglect to incorporate what was widely accepted by those who knew him.

“The truth is, when researching Robert’s life, we find many accounts that openly acknowledge his homosexuality.”

Watch The National Trust and Stephen Fry’s short film The Unfinished Portrait below:

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